The Digital Tipping Point – The Future of Branding and Social Media

I can say that 'back by popular demand' Adknowledge are having their second social media conference. The last one in September 08 launched Adknowledge into the Australian market as well as setting the current social media landscape. The Digital Tipping Point - The future of branding and social media (in Association with Digital Media) is Adknowledge's second event running in Sydney (17th February) and Melbourne (19th February) and brings together industry specialists from different backgrounds to share their work on what works and what to avoid with branding in SM.

Speaking again is Brett Brewer (Adknowledge President, Co-Founder of MySpace)who is also bringing with him Brian Garrett. Brian is the Co-Founder and MD of Crosscut Ventures a VC that specialises with technology start-ups and has been at the front line of the emergence social media. Filling the roster is Alistair Henderson (Director, OMD Fuse), and two leading SM strategists with Fi Bendall (Director, Bendall's Group), and Laurel Papworth (Social Networking Strategist)

The last event was received extremely well and judging by the RSVP's so far (almost double the last event) this promises to be just as good!